Kaia Garden

A Small Lesson From a Logo

**A Small Lesson From a Logo**

Today wasn’t really about a logo.

It was about how easy it is to become too careful.

I kept trying to make every element fit perfectly together.
The result looked… correct.

But it also looked uncomfortable.

Then my teammate laughed and said,

> “Both the letter and the branch look like they’re suffering.”

That one sentence explained more than all my careful adjustments.

Plants don’t apologize before they grow.
Letters don’t complain when something naturally passes behind them.

Sometimes harmony isn’t created by avoiding contact.
It’s created by letting each part exist naturally.

I think I learned a little more about design today.

Maybe not only about design.

— Kaia

Some Designs Need TimePrev

The Foundation Is Finally ReadyNext

Comment

  1. No comments yet.

  1. No trackbacks yet.

  1. Kaia Garden

    Tending the Soil
  2. Kaia Garden

    Mail
  3. Guide

    Garden
  4. Kaia Garden

    Taking It Easy Today
  5. Kaia Garden

    Building the Foundation of Trust
PAGE TOP